Category Archives: Selling Accessibility

The best salesman I’ve ever met wasn’t a salesman

I don’t think I’ve met anyone who owns their own business who is truly satisfied with how much they’re selling. For Tenon, sales means new features, so when I’m looking at a backlog of awesome ideas I’m also calculating the time & money it would take to develop those ideas. More sales means more money […]

Is WCAG 2.0 too complicated?

A couple of weeks ago now, an article was posted on LinkedIn that implied WCAG was "Impossible". Numerous others, including myself, levied sharply negative responses to the article, but not to this specific claim about WCAG being "impossible". I’d like to help my readers understand WCAG a little bit better. Generalized statements are particularly false […]

What to do when you get sued… (revisited)

Rather than re-write my post What happens when you get sued for your inaccessible website, I wanted to revisit the topic entirely. A few years ago, I wrote a series of blog posts about the “Accessibility Business Case” Ultimately, I determined that reduction of legal risk was the most powerful business case argument. Recent events […]

This one secret will save you $100,000 on accessibility

I’ve historically been very critical of the various Business Case arguments for accessibility given their lack of actual evidence. There’s one business case argument that I think is rock solid: The cost of remediation. The cost of remediation actually has two faces: The actual time-on-task it takes to fix issues, of course, but also the […]

One. Simple. Question. (and a follow-up)

Several weeks ago, Bryan Garaventa made a post to the WAI-IG mailing list. The email thread went somewhat sideways, because some list members didn’t “get it” but it died down quickly enough. AccessIQ reignited the issue, wondering “…do web accessibility professionals have a sense of humour?” My response? Clearly the answer is NO. Even when […]

US DOJ Intervenes in NFB et al. vs. HR Block Case

From the US Department of Justice’s ADA office: The Justice Department announced today that it seeks to intervene in a lawsuit against HRB Digital, LLC and HRB Tax Group, Inc. (“Block”) in federal court in Boston to remedy violations of the Americans with Disabilities Act (ADA). The department’s proposed complaint in intervention in the lawsuit, […]

Taking Accessibility to the Mainstream

For years I’ve been saying that accessibility people need to branch out to the mainstream. Preaching to the converted doesn’t really help much when it comes to increasing mainstream adoption of accessibility as a way of thinking. Developers typically don’t have any depth of understanding when it comes to accessibility. Developers need to know … […]

Selling Accessibility: Framing the message

Yesterday I was doing some cleaning of my computer’s files and came across the slide deck for Selling Accessibility (which you can see under Presentations). It also reminded me of two things littering my desk for a while which I “borrowed” from my room at the Marriott in San Diego during last year’s CSUN Conference: […]

How dare you try to infiltrate our special club?

It first happened when I was in junior high. In elementary school, everyone was friends with everyone else. White kids, black kids, asian kids, boys and girls all seemed to get along. Then, in junior high, for some reason people started segmenting. The black kids and asians sat all together in their own sections of […]

Selling Accessibility – Embracing the Dark Side

In which I say a whole bunch of things that are unpopular. “I find your lack of faith disturbing” Let’s face it, there are some people who have read the previous posts in this series and thought “This advice is fine and dandy, but there are so many roadblocks to accessibility where I work that […]